Keeping It Simple for Small Businesses
Email Marketing
Email and Social Media: Working Together To Create Success
Oct 2nd
There are some who will say that email marketing (and maybe even email) is dying. The new world is rapidly becoming “social” and relationship focused. Email marketing is too “one-way.” I recently attended an all-day conference on Social Email Marketing that explored how email marketing and social media are working together More >
10 Tips for Growing Your Email List
Jun 8th
So, you’ve taken the plunge and sent your first email newsletter/announcement to your mailing list. Great start! Now, how do you grow your mailing list? Here are my 10 top tips (I use Constant Contact for my email marketing which makes following many of these tips very easy):
- Add a sign-up box/link More >
Who Will I Send it To? Building an Email List?
Feb 15th
Building an email contact list can take some time and initial effort, but it’s well worth it when you start getting positive responses to your email communications. There are a number of more technologically advanced ways to build lists, but here are some simple, “low tech” ways to get started.
- Set More >
What Will I Say? Overcoming Email Newsletter Writer’s Block
Feb 8th
Email newsletters can be a great way to keep in touch with a large group of people. I often hear (as a reason for not doing them), “I don’t have that much to say” or “there’s not that much new in my business.” Well, the newsletter doesn’t have to be More >
